

Case Study:
Orthotropics
Orthotropics is an alternative to the more familar orthodontics. The website
sets out to explain the benifits of this treatment and is used to build a
community of followers worldwide. The site has a members section where practitioners
can enter their details into a searchable directory. The members get their
own page, where they can entry details about themselves and add a link to
their own website.
There are sections of the site in different languages, which have their own editors and subdomains
The site is also used to sell publications and equipment.
« Orthotropics website
« Portfolio